Tag Archives: digital

A recent report of World Bank titled Digital Pakistan in Covid-19 Environment advocates for IT and IT enabled services, automation and artificial intelligence, which can play a more prominent role to put the economy of Pakistan back on track. In this regard, Telenor International Research Report emphasizes use of artificial intelligence and digitization for all times to come, in view of the large number of workforce, both in public and …

Digitization has become a part of everyday life with the introduction of smartphones and availability of social media. This has brought the banking industry at the verge of possibly the greatest revolution in history as it is more of a matter of life and death for this industry to get the digital banking right. Banks are already at a crossroad with the adoption of digitalization as can be seen prominently. …

As marketers consider how they may need to rethink their communications during the current coronavirus crisis, one suggestion from behavioral economics is that the framing can be more important than the messaging. Marketers can draw from behavioral science theories and how these can be applied to marketing strategies as new behaviors unlock new triggers. A key issue facing all marketers is whether they should continue their usual marketing activities in …

The present government is striving to improve its citizens’ quality of life and economic well-being by ensuring availability of accessible, affordable, reliable, universal and high-quality Information and Telecommunications Technology (ICT) services. It believes in mass adoption of emerging digital technologies and innovative applications to enable cross-sector socio-economic development and transformation of economic activities, governance models, social interaction, and achievement of sustainable development goals. It was in this backdrop that Digital …

Foreign direct investment in telecom The telecom sector has been a star performer lately when it comes to foreign direct investment. The sudden rise in telecom FDI this fiscal, however, owes mainly to the license renewal. Telecom companies have made partial payments to renew their right to operate in Pakistan. The government, meanwhile, pocketed valuable non-tax revenues to meet IMF targets. There have been rounds of inflows and outflows in …

The new digital economy has redefined the business landscape. Successful traditional businesses are at a huge risk of not only losing their dominant position but going out of business. Technical advancements, ubiquitous connectivity, proliferation of mobile devices combined with our understanding of how humans interact with machines and software has allowed creation of not just new businesses, but increased process efficiency within all industries. Today, we have the convenience of …

One of the key policy objectives of Digital Pakistan Policy is promotion of innovation, entrepreneurship and incubators/start-ups in IT sector through: Generation of sustainable innovation, entrepreneurship and employment opportunities for the country’s rapidly growing technology savvy and entrepreneurial youth. Conducting digital skills programs for the human resource development in current and emerging technology domains. Collaboration with international partners to boost innovation. Setting up venture capital funds to hold national level …

There are two different schools of thought in Pakistan vis-à-vis digital disruption. One school of thought deems Pakistan as one of the countries, which is rapidly catching up with the rest of the world, however, the contrary viewpoint suggests that Pakistan is still lagging far behind in terms of adopting the technological revolution prevailing globally. There is no denying that Pakistanis are deemed young, educated and to a great extent …